All Projects | Noura Atoui

Hala Social

Concept | Content Creation | Strategy

A peak into Hala’s always on social content: creating brand affinity, loyalty relatability and most importantly providing entertainment.

Back To The City

Campaign Concept & Execution | Art Direction

"Made Easy with Hala Taxi" is a 360 advertising campaign welcoming back Dubai expats that have been out of the city all summer long.

LightHouse Ahangama

Logo Design | Branding | Social Media |
Art Direction
LightHouse Ahangama is a boutique hotel based in Ahangama Sri Lanka. Nested right in front of the Indian Ocean, the hotel offers zen vibes for the perfect getaway.

Hala Dubai

Editorial | Concept | Design | Content Curation

Hala Dubai is a special edition newspaper for UAE’s year of the 50th. It celebrate UAE’s transportation progress, from camels in the desert to flying taxis between skyscrapers.

Award For Culture

Concept | Branding

Concept and full branding exercise for a biennial prize Arabic prize lead by The Arabic British Centre in London

Almaza

Concept | Art Direction
Fully integrated campaign to promote Almaza’s new product, a 25cl beer bottle with a twist cap. The campaigns deliverables were a mix of TVC’s, outdoor billboards both still and animated, as well as digital videos and content.

Energizer Japan

Campaign Concept & Execution | Art Direction

As a new brand in Japan, Energizer wanted to infiltrate
the market while making sure to stand out from the clutter.“Fight Against the Darkness” is a 360 campaign that helped Energizer create brand awareness and loyalty needed.